The importance of the application of the Balanced Scorecard Concept in the industrial company, presents a good basis for building a model for measuring and analyzing  Key Performance Indicators (KPI's), indentified in the Company. Also, the application of the BSC concepts points out the need for its adjustment to the nature and characteristics...

By Zoran Stjepanović, Veljko Vuković, Darko Stjepanović, Živoslav Adamović, Svetozar Bugarin

Entrepreneurial marketing represents a non-traditional, opportunity-driven marketing approach that is particularly relevant for small and medium-sized enterprises (SMEs) operating in dynamic environments. The aim of this study is to examine how the implementation of various aspects of entrepreneurial marketing influences the organizational performa...

By Gordana Rendulić Davidović, Nikola Radosavljević, Neda Nikolić, Miraš Milašinović

Intensive activity in operationalizing long-term sustainable business strategies and the increasing technological and commercial affirmation of many of its tools have enabled the emergence of eco-auditing as a process for assessing the environmental performance of organizations, products, or services with the aim of improving the environmental aspe...

By Andrea Andrejević Panić, Slobodan Cvetanović, Aleksandar Kostić

The need for new business models based on the principles of sustainability and efficient resource use in modern economic conditions is becoming increasingly evident. These business models strive to eliminate the fundamental weaknesses of the linear economy, such as uncontrolled extraction of natural resources, irreversible waste generation, and the...

By Andrea Andrejević Panić, Slobodan Cvetanović, Aleksandar Kostić

The integration of public health institutions illustrates an insufficiently implemented process, and the public health network is not based on functional integration. There are barriers between public health institutions, and their removal has not yet met the needs of users.   Legal provisions provided opportunities for integrating health in...

By Željko Grublješić, Mustafa Avdagić, Jelena Jovović

 The modern trends in nutrition suggest the limitation of synthetic food additives or the subtitution with natural ones. Therefore, a huge interest for the application of various natural agents exists in order to protect food from a microbiological damage and extend product sustainability. The aim of this study was to determine antifungal acti...

By Dragana Plavšić, Ljubiša Šarić, Ana Varga, Ivana Čabarkapa, Jasmina Lazarević, Olja Todorić, Dragan Psodorov

 This paper investigates the budgeting process in sports organizations, with special emphasis on the example of the organization of a ski camp. The goal of the research is to analyze this process using the organization of a ski camp as a concrete example, identifying the key elements of the budget and investigating the impact of financial mana...

By Srećko Stanišić, Dejan Crnomat, Srboljub Vuković

 The development of a country’s finacial szstem is reflected in the diversity of financial institutions that make up it, and the structure of the financial system of selected countries is of a bankocentric type, characterized by traditional banking. The subject of this paper is a comparative analysis of the business of the microcredit se...

By Milica Lakić, Jelena Jovović, Ružica Đervida, Zoran Đuričić

 The existence of an efficient system of public health care in the social community is a characteristic for a quality social entity and a measuring element of the life quality in a population. Like any other sub-system in the state, it is necessary to finance the sustainable development of the public health system. The paper contains an analys...

By Jelena Jovović, Mladen Ivić, Željko Grublješić, Miloš Tubić

 This research will address the "selection of the optimal computer from the set of offers received by the company JUGOPLAST from Guča". The procedure for applying the PROMETHEE method and the Analytic Hierarchy Process (AHP) method will be presented. The practical application of the AHP method will be demonstrated using Expert Choice 2000 soft...

By Jasmina Ćurčić, Milan Vesković, Siniša Macan, Sandra Milunović, Neda Nikolić