The constant advancement of information technology is making billions of consumers more educated and informed about everything every day, making it far easier for them to make purchasing decisions. Good promotion significantly affects the growth of consumer interest in certain products and directly influences the consumer to make a purchase. For ...

By Mladen Milić, Marko Milić, Jelena Lutovac, Vedrana Blagojević

 Internet marketing is a very important tool in the hands of management, which they use more and more recently in order to manage the company more easily and better, and as a result achieve the best possible business results. Good results achieved in this way will inevitably position the company in a desirable place on the market and thus give...

By Mladen Milić, Jelena Lutovac